Category Archives:

Why Social Media is necessary for the Sharing Economy

Sharing is caring. In the 21st-century, sharing via social media such as Facebook and Twitter is what we do best. Recommending things online has given rise to the ‘sharing economy’ over the last decade. What is the Sharing Economy? Would you rent out your car, a laptop or a room in your house to a […]

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Marketing your Home Based Business on Social Media

Catching up with Old Friends about Home Based Business This week I had a wonderful telephone catch up with an old university friend, Charlie. It had been ten years since we had been at university together, and four years since the last time that we met in London. I always love to meet up with […]

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10 Steps for Creating Successful Social Media Giveaways

Creating an online contest or social media giveaway can dramatically increase your following and brand awareness. Blogs are great platforms to offer giveaways. You can also offer social media giveaways on a social media platform, provided that it is within the terms and conditions of the site. Remember, marketing is a process. It should be […]

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Social Advertising vs Social Media Marketing

What is the difference between social advertising and social media marketing? Which would be more beneficial for your business? Read on to find out more. What is the difference between Social Advertising and Social Media Marketing? The key difference is that social advertising is paid social media advertising and social media marketing is growing a following […]

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7 Deadly Sins of Social Media

Social Media is a fabulous thing, but it is also like opening up a can of worms. There are some things that you just need to avoid. Read on to find out about the 7 Deadly Sins of Social Media! 7 Deadly Sins of Social Media #1 Mix Personal and Business Accounts Business and personal […]

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How To Increase Reader Engagements With Your Business Blog

How Often Should you Blog? Very is no right or wrong answer to this question. Many people agree that you should just blog when you have something relevant to say. However, having the schedule and blogging regularly can increase reader engagements on your business blog. What should you Blog about? Blog about things that interest you, […]

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Do’s and Don’ts for Businesses Using Social Media

Social media can make or break your business. Share positive and helpful information and your following could massively increase. However, one wrong tweet could bring your business down overnight. Here are our social media do’s and don’ts… Social Media Do’s and Don’ts Do you have a regular schedule for posting or tweeting Do use HootSuite […]

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10 Social Marketing Tactics To Launch A Product

Here are my top 10 tips for running a Product Launch through Social Marketing… #1 Market Research before your Product Launch Before you have a product launch, you need to be sure that it will fit the market. You want to launch something that your customers definitely want to purchase. Social media is a fantastic […]

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