SEARCH ENGINE OPTIMISATION
Search Engine Optimisation
You may have searched SEO Liverpool or similar today to find us. Keyword research and understanding the search engines is at the heart of how we create and launch an effective SEO strategy.
We are an SEO agency based in Liverpool city centre with a track record of delivering strong and safe organic ranking improvements for clients across the UK and further afield.
What is Search Engine Optimisation (SEO)?
Search Engine Optimisation or SEO is a technical term given to the process of improving the search engine rankings of your website. Search engines provide links to websites they consider relevant and authoritative that match the user’s search query.
There are a number of search engines including Yahoo, Bing and YouTube, but the search engine that most businesses want to rank highly on is Google. Recent reports suggest that 77% of internet searches are made on Google.
The more ‘authority’ your website has the higher you will rank on the search engines. Authority is mostly measured by analysing the number and quality of links from other web pages. In simple terms, your web pages have the potential to rank in Google so long as other web pages link to them.
Why should I invest in SEO?
The top three spots on Google organic get over 60% of the search traffic so this should be the ultimate objective for your SEO campaign. A good SEO campaign combines best practice techniques with a process of testing and refinement to slowly move your keywords from being indexed, to the first page and finally into the top three.
The higher up you appear in the search results the more brand awareness you will generate and the more traffic your website will receive. This should lead to an increase in sales and is the number one reason you should invest in improving your search engine rankings.
Liverpool agency with an International Reputation
Trumpeter Media are a Liverpool SEO company offering search engine optimisation campaigns to client across the UK and beyond. We have SEO UK client relationships in London, Manchester, Liverpool and Leeds. Our international client relationships reach to New York (US), Mauritius (East Africa), Bangkok (Thailand) and Paris (France).
Although based in Liverpool, we have extensive experience delivering international search engine optimisation (SEO) campaigns focused on providing solutions to multi-language and culturally diverse audiences.