Pinterest is one of the newest and the fastest growing forms of social media that is taking the world by storm. It has a wide demographic attracting people from all over the world, of all ages, and for a wide variety of usage. For this reason it is a key tool for businesses to get to grips with as it can really expand your networks and client base.
Before I read ‘the ultimate guide to marketing your business with… Pinterest’ I had played around with pinterest so was aware of the general workings of the site. I found that the way Taylor sets up her pinterest book was clear and concise and a really well structured format for those new to pinterest.
The first half of the pinterest book provides background to what pinterest is, statistics about its expansion and why pinterest has become such a key social media tool. You are shown a step-by-step guide of how to get an account, how to start pinning and how to start making contacts. It uses screen shots so that you can see exactly what to do making it simple for even the more illiterate computer user.
Taylor teaches you the techniques to increase followers as well as make money through pinterest. The book is extremely visual, with pictures and screen shots used throughout to separate text so that descriptions and explanations never becomes over whelming. Examples are provided so that you can see how businesses have used pinterest successfully making this an all round interactive read.
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