TweetDeck or Hootsuite - Social Media Management

TweetDeck or Hootsuite – Social Media Management

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TweetDeck or Hootsuite – managing your social media

With the growth of multiple social media accounts, it wasn’t going to be long before a way of managing them was invented. But which is the best, Tweetdeck or Hoptsuite?

Tweetdeck, originally developed by Iain Dodsworth to manage Twitter and Facebook accounts, was purchased in 2011 for £25million by Twitter.

http://en.wikipedia.org/wiki/HootSuite

Dodsworth, a computer programmer, had created Tweetdeck at home while unemployed, organising social networking messages from groups of people into columns.
http://www.dailymail.co.uk/news/article-1392572/TweetDeck-founder-Iain-Dodsworth-sells-app-Twitter-25m.html#ixzz2K1kdtgfS

HootSuite was invented in 2008 by Ryan Holmes in 2008 as Brightkit, to manage multiple social media networks for his digital services agency. Well received by other businesses, it was renamed Hootsuite in 2009.

http://en.wikipedia.org/wiki/HootSuit

Tweetdeck or Hootsuite: Comparisons

Yahoo! News considers that: “Despite some hangups, and missing a few features that its competitors offer, we still recommend Hootsuite. This is simply because for the person looking after social media, Hootsuite offers the most features and social networks.”

And it compares the two:

Tweetdeck Pros

  • Similar appearance to Twitter’s native interface
  • Translator feature allows you to translate messages within your timelines.
  • Has the most image sharing choices

Tweetdeck Cons:

  • Least Features
  • No built in analytics
  • No RSS Feed support
  • Can only use one Facebook Page.

Hootsuite Pros

  • Covers the most social media networks of the three
  • Offers analytics, which the other clients do not.
  • Allows RSS feed integration for syndicating and reposting of your content

Hootsuite Cons

  • Doesn’t allow you to see who retweeted you
  • Can be slow to post after you’ve hit ‘send’
  • The free version limits the number of services you can use
  • Can’t use other url shorteners, asides from ow.ly

[youtube http://www.youtube.com/watch?v=98QcQ0edbd4&w=560&h=315]

Comparisons:

Yahoo! News considers that: “Despite some hangups, and missing a few features that its competitors offer, we still recommend Hootsuite. This is simply because for the person looking after social media, Hootsuite offers the most features and social networks.”

When considering Tweetdeck or Hootsuite for your social media management, it is important to consider the pros and cons of both platforms.

Tweetdeck Pros

  • Similar appearance to Twitter’s native interface
  • Translator feature allows you to translate messages within your timelines.
  • Has the most image sharing choices

Tweetdeck Cons:

  • Least Features
  • No built in analytics
  • No RSS Feed support
  • Can only use one Facebook Page.

Hootsuite Pros

  • Covers the most social media networks of the three
  • Offers analytics, which the other clients do not.
  • Allows RSS feed integration for syndicating and reposting of your content

Hootsuite Cons

  • Doesn’t allow you to see who retweeted you
  • Can be slow to post after you’ve hit ‘send’
  • The free version limits the number of services you can use
  • Can’t use other url shorteners, asides from ow.ly

http://news.yahoo.com/twitter-management-hootsuite-vs-tweetdeck-vs-seesmic-164500735.html

Which do you prefer – Tweetdeck or Hootsuite?

If you enjoyed this article you might also like to read about social media scheduling christmas break and Learn how to use Social Media!

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